In Depth
Long-form analysis, research and opinion for A/NZ technology decision-makers.
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Features
eBook: Trends in m-Commerce
The mobile phone is ubiquitous, personal and connected. that is why retailers, bankers and marketers want to use it for informing, enabling and transacting business. they are succeeding in global markets, but have been slower to make inroads locally...
Features
Switched on CEO: Bruce Hassall navigating stormy weather
PwC’s chief executive, Bruce Hassall, took the helm in September, in a tough 2009. But, with some strategic help from technology, he’s set fair ahead...
Features
Social CRM: Hype or Holy Grail
Social CRM is the new buzz-phrase. But what does it mean and, more importantly, what can it do for your business? Graham Medcalf investigates...
Features
Where is business focusing for technology ROI?
A good return on dollars spent on IT in these tough times should be a pre-requisite to investment – right? iStart asked those who know where to find it and got some surprising answers...
Opinion
‘Please sir, can I have some more productivity…?’
GM of leading NZ mobile solutions provider Mobico, Aldas Palubinskas, is passionate about productivity. He discusses how leading NZ businesses can achieve real world productivity gains and how they can get the dickens out of their day…
Features
Bayleys’ MD, Mike Bayley: It’s all about people
Bayleys’ MD values technology for how it can support business – and the critical information it has brought to the fore during the recession – but real estate is ‘all about people’, says Mike Bayley...[View as PDF]
Features
Switched on CEO: Surf’s (Still) Up! Stephen Kay, Rip Curl
As it approaches its 40th birthday, iconic Aussie surf brand Rip Curl is in the midst of a technology and systems overhaul designed to deliver consistency and give its management team state-of-the-art decision making tools...
Opinion
THRIVE despite the recession with mobile solutions
Current rhetoric is still focused on surviving the recession, but fortunes have been built in bad times. Mobico's Aldas Palubinskas talks to Johanna Bennett about how business can thrive by focusing on managing the job - with a little help from mobile technology...
Features
Frucor MD, Mark Cowsill: The ‘V’ word
One-time apple juicing company Frucor has juiced up its business beyond Just Juice with the aid of ‘V’, MiZone and other innovative products – along with some custom-built technology, and grown to ten times its original size. It is now poised to go global with new Japanese owner Suntory...
Opinion
Clunky mobile devices evolve into savvy, elegant tools
Mobile solutions can radically improve business processes, and make and save companies’ big dollars, says mobile solutions specialist Mobico…
Features
Beyond CRM: Location intelligence
Putting your customers on the map, using the newer GIS and GPS services, will help you find them – and sell the right products to the right people...
Features
Switched on CEO: Mike Reynolds – 2 Degrees
Maori tribes... 3G wars... All Blacks... $100 million in private equity... the CEO of NZ Communications has a lot to contend with. But the boss of the revamped mobile player aims to level the playing field and is already anticipating kick-off...[View as PDF]
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