It’s not just an appellation the all-new MacBook is missing. There is no ‘Pro’ or ‘Air’ after ‘MacBook’, and also no ports. Mark Webster finds himself wondering who it’s for…
Archives
Apple Matters: A byte at Apple’s future
Apple has pioneered oh, lots of things. What does the latest crop mean for the future? Mark Webster ponders this question 39 years after Apple was founded…
Apple Matters: Secrets and, er, secrets
Apple has a well-founded reputation for secrecy. Some things seem well leaked, other things utterly surprising. Mark Webster looks at confidentiality at Apple Inc...
Apple matters: Apple Watch is ‘out’, but so is a new MacBook
Mark Webster considers the just-announced Apple Watch but, more intriguingly, there’s a very new MacBook, plus ResearchKit available...
Apple Matters: Return to Apple Maps
Much was made of Apple’s Maps app when it first appeared a couple of years ago, thanks to errors. Mark Webster looks at it now...
Apple Matters: Feeling secure
Everyone wants to feel secure and even the idea that someone might be snooping on electronic devices is unsettling. Mark Webster looks at security for Apple...
Apple Matters: Silver Apple dollars
Apple expert Mark Webster takes a look at where all of Apple's money is coming from...
Apple Matters: Apple, 1984 and excellent clothing
Mark Webster links Apple through its 1984 Macintosh ad to some very 2015 Orwellian clothing…
Apple Matters: Holiday time: Travellin’ tech
When you have to travel, the tech you pack is as important as anything else you take...
Apple Matters: Watches in this space
While the Apple Watch is not available for purchase over here yet, Mark Webster discusses the impact it might have and reviews three alternatives...
Apple Matters: If Apple were a country…
Mark Webster asks what Apple could afford to buy right now and whether its record-breaking market capitalisation will last…
